Apr 25, 2018
When you apply for a job, your competition is probably pretty similar to you in terms of experience, expertise, and credentials. But we all have something unique to offer, and that’s what you should sell in your professional bio. Tell your story in your bio! There’s no other story like it, and it will help you stand out from the crowd. On this episode of Find Your Dream Job, William Arruda explains why your biography matters more than a resume.
William Arruda is credited with
turning the concept of personal branding into a global industry.
One of the most sought after speakers on the topic, he has
delivered hundreds of keynotes in 27 countries on six
Combining 25 years of branding experience with his passion for people, he founded Reach, the global leader in personal branding with representatives across the globe. William’s latest book, “Ditch. Dare. Do!” has been called the instruction manual for career success. He is also the author of “Career Distinction: Stand Out by Building Your Brand.”